How many "miles" do you have on your current website? Is it time for an oil change, a tune-up, or even a major overhaul?

Do you really know what's working — and what's not — with your site?

Most people don't.

Like a car, a website is something that most people take for granted. They simply expect it to work.

Let's think about your car for a minute ...

Mechanic working on car engine To keep it performing at top efficiency, you probably perform routine maintenance. You change the oil, replace the brakes and tires, even make bigger repairs when something's not working right. Actually, you probably rely on a professional (or several) to diagnose problems and keep your car working.

So who do you rely on to keep your website working at peak performance?

Is it someone in your IT department? Sales? Marketing?

The cold, hard, fact of the matter is this:

If the person you're relying on isn't a professional who's trained in the current best practices of online marketing and web copywriting, they might be missing some opportunities to make your website perform better.

It's not their fault! But they can't diagnose a problem if they don't know what to look for. They simply don't know what they don't know.

But I DO know what to look for! And I'm ready to roll up my sleeves and look under the hood of your website for you ...

I've been trained in direct response web copywriting by the best of the best (American Writers & Artists Inc — AWAI), and I've developed a 46-Point Audit of Website Usability that helps me pinpoint what's working — and what's not — with my clients' websites.

I look at 46 specific components under the categories of:

  • Site Identity
  • Company Information
  • Content Strength
  • Links
  • Navigation
  • Graphics and Animation
  • Graphic Design
  • SEO Essentials
  • Lead Generation
  • Direct Response Essentials

The industry standard fee for an expert website diagnostic like this ranges from $1,000-$2,500. But it's my birthday month, so I'm going out on a limb and giving a few lucky people a gift ...

I'm letting 28 — and only 28 — people get my 46-Point Audit of Website Usability for a price of their choosing.

That's right. If you're one of the first 28 people to claim this offer, you can literally name your own price. When you click the "Buy Now" button at the bottom of this page, you'll go to a PayPal page that looks like this:

PayPal Site Audit Order Screen

  1. Simply enter the price you're willing to pay (see arrow #1 in the illustration)
  2. Click "Update" (arrow #2)
  3. Make your payment
  4. Tell me what site you'd like me to evaluate

Your website doesn't have a "Check Engine" light. It can't alert you to a problem.

But I can.

If you're ready for a professional diagnosis of what's working — and what's not — with your website, get my 46-Point Audit of Website Usability today ...

I look forward to working with you.