Articles and Ideas

I hope you find the Exactly Write Wine Copywriter articles and ideas published here valuable. You may share this content as long as you credit Michele Peterson, Exactly Write Wine Copywriter as the author and provide a link back to the original URL. Thank you!

Passive Voice Eliminated (By Zombies)

Do you remember English class discussions about active vs. passive voice? Did you get it then? Do you remember it now? Do you care? Maybe you should! Especially if you’ve ...

Continue reading...

Are You Pursuing Customers or Attracting Them?

Traditional sales and marketing models are all about pursuit … Cold call, knock on doors, deliver your pitch. This method can be effective. Indeed, many great companies have been built ...

Continue reading...

4 Steps to 5-Star Social Media

4 Steps to 5-Star Social Media

4 Steps to 5-Star Social Media By Michele Peterson Have you ever had the opportunity to stay at a five-star hotel? Top-notch service, highest quality everything … a fabulous experience ...

Continue reading...

Social Media Opportunities for Wineries

Social Media Opportunities for Wineries

If you have all the tasting room customers you can handle ... or if you’re maxed out on the number of wine club members you can manage ... or if you’re ...

Continue reading...