Welcome to the Exactly Write Wine Copywriter Blog!

I hope you find the Exactly Write Wine Copywriter Blog content valuable. You may share this content as long as you credit Michele Peterson, Exactly Write Wine Copywriter as the author and provide a link back to the original URL. Thank you!

Passive Voice Eliminated (By Zombies)

Published on October 31, 2012 by

Do you remember English class discussions about active vs. passive voice? Did you get it then? Do you remember it now? Do you care? Maybe you should! Especially if you’ve ...

Continue reading...

Are You Pursuing Customers or Attracting Them?

Published on October 6, 2012 by

Traditional sales and marketing models are all about pursuit … Cold call, knock on doors, deliver your pitch. This method can be effective. Indeed, many great companies have been built ...

Continue reading...

4 Steps to 5-Star Social Media

Published on August 2, 2012 by
4 Steps to 5-Star Social Media

4 Steps to 5-Star Social Media By Michele Peterson Have you ever had the opportunity to stay at a five-star hotel? Top-notch service, highest quality everything … a fabulous experience ...

Continue reading...

Social Media Opportunities for Wineries

Published on April 1, 2012 by
Social Media Opportunities for Wineries

If you have all the tasting room customers you can handle ... or if you’re maxed out on the number of wine club members you can manage ... or if you’re ...

Continue reading...