In 1996, Bill Gates wrote an article titled “Content Is King.” He was talking about information on the Internet, of course, and since then, the debate has raged over whether ...
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Content is King … And Good Writing Makes You Reign Supreme
Show You Care and Improve Customer Retention
Why do customers leave you and stop buying your wine? Business2Community cites a study by the Rockefeller Foundation that indicates a whopping 68% of customers who leave a business (across ...
Passive Voice Eliminated (By Zombies)
Do you remember English class discussions about active vs. passive voice? Did you get it then? Do you remember it now? Do you care? Maybe you should! Especially if you’ve ...


